Traceability, Liability and Incentives for Food Safety and Quality

Exogenous increases in food traceability create incentives for farms and marketing firms to supply safer food by increasing liability costs.

See article here: Traceability, Liability and Incentives for Food Safety and Quality by Sébastien Pouliot and Daniel A. Sumner. February 2008 (American Journal of Agricultural Economics, Vol. 90 Iss.1.:15-27).