This publication documents California agriculture and its relationships to the rest of the economy by providing statistical details and an overview of unifying forces and trends. Selected key facts from this publication are also listed in a brochure format.
Highlights - The Measure of California Agriculture, Updated brochure with 9/2012 highlights. Spanish Version also available (8/2012)

Previous versions of MOCA: 2000, 2003, 2005

The entire publication, individual chapters and the highlights brochure are available for download below.

• Highlights - The Measure of California Agriculture, 3/2009
Download brochure with highlights ( PDF, 700 kb)

• The Measure of California Agriculture, 10/22/2009
Download entire publication (one file, PDF, 2500 kb)

Download individual chapters

• Table of Contents, Figures and Tables, Preface, Introduction (PDF, 200 kb)

• List of Figures and Tables (HTML)•Chapter 1: California Farms and Farmers (PDF, 250 kb)
1- 3 ...............Land use
1-12...............Farmland conversion
1-14...............Land in farms and land ownership
1-17...............Size distribution by total sales
1-19...............Legal organization
1-20...............Farmer demographics

• Chapter 2: Demand and Supply (PDF,450 kb)
2. 3 ...............Commodity demand
2. 6 ...............Leading commodities and cash receipts
2.11...............Production by principal commodity group
2.15...............Regional and county-level production
2.25...............Organic agriculture

• Chapter 3: Inputs to Farm Production (PDF, 500 kb)
3. 3 ...............Farm expenditures
3. 5 ...............Capital
3.11...............Labor
3.15...............Pesticides
3.21...............Energy
3.24...............Water
3.33...............Productivity growth
3.36...............Research and development

• Chapter 4: Marketing, Trade, Policy and Risk Management (PDF, 150 kb)
4. 3 ...............Cooperatives
4. 7 ...............Marketing Channels
4. 9 ...............International Exports
4.14...............Exotic Pests and Diseases
4.20...............Government Support
4.24...............Risk Management

• Chapter 5: Agriculture’s Role in the Economy (PDF, 175 kb)
5. 3 ...............The contribution of ag. to the CA gross state product
5. 7 ...............The direct economic contribution of agriculture
5. 8 ...............Agriculture and the state economy
5.12...............Agriculture and regional economies
5.12...............Central Valley
5.15...............San Joaquin Valley
5.18...............Agriculture in the Sacramento Valley
5.21...............Central Coast
5.24...............California agriculture in the global context
5.27...............Conclusion